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Redefining the word “Expensive”

Admin | August 31, 2019

Redefining the word “Expensive”

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Small Business Guide to “Outsourced Bookkeeping Services”

Admin | August 26, 2019

Small Business Guide to “Outsourced Bookkeeping Services”

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Implementing a Positioning Strategy

Admin | August 19, 2019

Implementing a Positioning Strategy (excerpt from The AltAccountant Webinar)

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1-Page Marketing Plan for Accounting Professionals

Admin | August 16, 2019

I am working on a new course/webinar called “1-Page Marketing Plan for Accounting Professionals” partly inspired on the book: 1 Page Marketing Plan by Allen Dib But adapted to the accounting/bookkeeping industry, some of the topics being considered are the…..

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SUBSCRIPTION ECONOMY: Interview with Ron Baker and Ed Kless @ SLA

Admin | August 12, 2019

SUBSCRIPTION ECONOMY: Interview with Ron Baker and Ed Kless @ SLA

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YouTube Economics and Taking more Vacations (From Sage Advice Podcast With Ed Kless)

Admin | August 2, 2019

YouTube Economics and Taking more Vacations (From Sage Advice Podcast With Ed Kless)

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Positioning and Strategy for Professionals with Tim Williams (From AltAccountant Podcast)

Admin | May 1, 2019

Positioning and Strategy for Professionals – Hector Garcia interviews Tim Williams

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Questions that trigger Advisory Conversations

Admin | December 28, 2018

When having a value conversation, there are two types of questions an accountant/advisory can ask: 1) Questions to uncover the potential value of the engagement based on what the customer wants you to solve for them? and 2) Questions that…..

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Interview with Kirk Bowman

Admin | December 10, 2018

On Value Pricing and Pricing Options

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Interview with mike Michalowicz from Profit First

Admin | December 4, 2018

We talk about niche/specialization

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