Recommended Resources for QuickBooks 2018 Attendees:
- Promo/Intro Video for QBCONNECT 2018
- Attendee Recording of the Class on 11/05/18 at San Jose,CA #QBConnect
- Slides from 2018 QBC Course
- All My Video Marekting Videos (Private Playlist)
- HANDOUT: Planning your Videos CHEAT SHEET
- Video Marketing for Accountants (invitation-only) FaceBook Group
“GO MAKE VIDEOS” – From Your Peers:
- Why Videos are important for your Professional Practice by Francisco Garcia de Quevedo
- Videos and Specializing by Penny Lane
- How to connect to “mommiepreneurs” through video by Marriette Martinez
- Helping QuickBooks Enterprise Clients with video by Marjorie Adams
- 3 Things that modern accountants need to embrace by Mark Wickersham
- Get your message out there, in a unique and original way by Ingrid Edstorm
- No need to be perfect, just start and get better by Rhonda Rosand
- Invest in Video – by Tsheets
Resources From QuickBooks Connect 2017 Conference:
- Videos and Interviews Recorded at QB Connect 2017
- SLIDES OF PRESENTATION
- Hector’s Interview, great summary of the messaging of the class
- QB Power hour recording with “some” of the content presentation from 2017
Additional Resources for Creating Videos for YouTube:
- TechSmith’s CAMTASIA Tutorial Page
- Video Editing Software Compared
- Design your Channel
- Video Title, Description, and Tags
- Keyword Research
- YouTube Analytics
- YouTube to Facebook videos
- Content Strategy Fundamentals
- Interview Video Tips
- Grow your YouTube Channel
- Analysis of a YouTube Channel
- Hacking Growth: the YouTube Algorithm Part 1 (Feb 2017)
- Hacking Growth: The YouTube Algorithm Part 2 (Sep 2017)
- YouTube Crowds
- PDF: Camtasia 9 PDF Guide
- PDF: Camtasia 9 Keyboard Shortcuts
- BOOK: Essentials Camtasia 9
- BOOK: YouTube Marketing
YouTube Channels to Follow (and learn from):
- Casey Neistat – best Vlogger
- Video Creators TV – Best YouTube content creation tips and tricks
- Roberto Blake – Best variety tutorial maker
- Darrel Eves – YouTube Expert
- ThinkMedia – Equipment and Software Reviews for YouTubers
- VIDISEO – Video / Channel Optimization analysis of other channels and tips/tricks
- Evan Carmichael – Entrepreneurship
- Gary Vaynerchuck / GaryVee – Social Media Motivator/Expert
- Excel is Fun – Most watched Microsoft Excel Channel
- Peter McKinnon – Best videography and video creation tips
- The Tommy Edison Experience – Blind YouTuber
- Grant Cardone – International Sales Trainer
- Dude Perfect – Action/Skills Videos for Dudes
- Kikkie Tutorials – Make-up expert
- 5-Minute Crafts – Random fun “life hacks”
- Hector Garcia CPA – best YouTuber ever
Other Content Marketing and Social Media Resources:
- Marketing Strategy vs. Marketing Tactics
- Social Media Compared: Facebook, LinkedIn, and YouTube
- Beyond Social Media: Google Adwords and Organic Search
- Instagram vs. Snapchat (and other “instant media” sharing platforms
- Introduction to Content Marketing
- YouTube for Small Business
- Bain and Co’s 30 Elements of Customer Value
- BOOK: Branding Mapping Strategy
- BOOK: Designing your Brand Identity
- BOOK: Positioning for Professionals
Practice Management / Value Pricing Resources from Hector:
- Prospect/Lead for Accounting or Bookkeeping services Questionnaire
- Transitioning to Value Pricing
- Hector’s Value Pricing Guide – PDF guide for video above
- What Customers Value
- Interview with Mark Wickersham
- Interview with Kirk Bowman
- Interview with Ron Baker
- Road to Consultancy Skills/Rate Matrix
- Bain and Co’s 30 Elements of Customer Value
- Engagement Letter samples and VIDEO
my email: [email protected]